Honoka'a
Western Week
May 16 – 25, 2026
✦ ✦ ✦

Official home of Hāmākua's paniolo heritage — celebrating over 50 years of community, culture, and cowboy spirit.

See the Full Lineup

About Western Week

It's time to slap on your spurs, dust off your duds and get yourself set for the most exciting time of the year — Honokaʻa Western Week! This lively celebration of our rich paniolo heritage has been going strong for over 50 years, bringing our community together for fun, tradition, and plenty of action.

It all began as a way to celebrate the Hawaiʻi Saddle Club Scholarship Rodeo every Memorial Day weekend, and it has only grown bigger and better ever since. The HWW series of events has evolved into a full week of activities that encourages everyone to get involved, feel the spirit of the festival, and create lasting memories.

Festivities kick off on Saturday the 16th with our time-honored Parade and Block Party featuring the Honokaʻa Western Week Talent Showdown! Then every day of the week is jampacked with events like the Portuguese Bean Soup Contest, Keikis and Cowboys at the Ko Corral, Library kids activities, the Paniolo Baking Showdown, and so much more! Best of all, everything is free and open to the public.

Want to learn more about how it all began? Don't miss the amazing documentary by Steve Roby on Kahilu TV. Watch it here →

We want you to help make this year's Honokaʻa Western Week unforgettable! Whether you'd like to be in the parade, compete in the Talent Showdown, show off your Portuguese Bean Soup recipe, or lend a hand behind the scenes — there are endless ways to get involved.

Volunteer Help organize events, assist at activities, or spread the word. Every hand counts!

hwwblockparty@gmail.com
Talent Showdown Compete for the golden bouquet or golden horseshoe — and cash prizes!

hwwtalent@gmail.com
Vendors Reserve a spot on Mamane Street.

hwwvendors@gmail.com
Planning Committee Help keep this beloved tradition going strong. New members always welcome!

hwwcentral@gmail.com

2026 Full Lineup

All Week Western Week Silent Auction — online 24/7 from May 16th @ 5pm - May 25th @ 11:59PM  ·  bid now →
Sat · May 16 Block Party & Parade — 2–11pm
3–10pmBlock Party — Honoka'a's favorite Hoe DownFood trucks & vendors along Mamane Street
4–5pmHonoka'a Western Week ParadeGrand Marshals Peter, Paul and Steven DeLuz
6–7pmTalent ShowdownCash prizes & bragging rights · All talents welcome · Entry forms online
7–8pmPreston Lee DeLuzOur hometown guy
8–10pmPatio ProductionsOur local boys
9:30pmSpecial appearance by Country Rhythm Sliders — Line Dancers take the street!
hwwcentral@gmail.com · hwwparade@gmail.com · hwwtalent@gmail.com · hwwvendors@gmail.com
Sun · May 17 Paniolo Baking Showdown — 9am–2pm
9am–2pmPaniolo Baking Showdown at Hamakua HarvestBakers from around the island compete with a coconut and/or banana dessert — cash prize for the winner. Plus the weekly Farmers Market with live entertainment.
Mon · May 18 Western Week at the Library
4:30pmKids crafts at Honoka'a Public Library
5:30pmEntertainment by Payton Cawagas
Tue · May 19 Portuguese Bean Soup Contest — 5-7pm
5-7pmPortuguese Bean Soup Contest at Ahualoa Family Farms Macadamia Nut FactoryBring a chair, taste-test the soups, vote with a bean, and enjoy live country music while the votes are counted!
Wed · May 20 Keikis and Cowboys at the Ko Corral — 1:30–3:30pm
1:30–3:30pmKeikis and Cowboys at the Ko Corral — Ko Education CenterWith Kimo Ho'opai and kids activities. Hear from generations of cowboys about what it takes to succeed in ranching on the Hāmākua Coast.
Thu · May 21 Vinha d'Alhos Dinner — 5:30–7:30pm
5:30–7:30pmVinha d'Alhos Dinner at Our Lady of Lourdes Parish HallVinha d'alhos bowl with pickled onions & dessert · Drive-thru or dine-in · Music by Darryl Castillio
Fri · May 22 Stay Tuned

Details coming soon — follow us on social for updates!

Sat · May 23 Line Dancing & Slack Roping
8am–pauHawaii Saddle Club Slack Roping at the Rose Andrade Correia Arena
5–9pmCountry Rhythm Sliders Line Dancing at Honoka'a Sports ComplexFood trucks & vendors on site · Participants from around the island welcome
Sun–Mon · May 24–25 Hawaii Saddle Club Scholarship Rodeo
12pm–pauHawaii Saddle Club Scholarship Rodeo at the Rose Andrade Correia ArenaQualifiers from Saturday's slack compete in Sunday and Monday's show · Tickets from Rodeo Queen Contestants or at the gate

Road Closure · Mamane Street · May 16

Road closures begin at 2:00pm, from the intersection by Paradise Diner & Ikeuchi Store south to the Hamakua Health building. Cars cleared from 1:00pm. Mauka side parking used for Stage Seating or Vendor Booths. Makai vendor spaces available!

Questions: hwwvendors@gmail.com · Johnalyn Perreira (808) 987-0356

Silent Auction

With more items than ever, bid on over 100 antique and collectible items, as well as tours, activities, dinners, and much more. Auction opens May 16 and closes May 25.

Register & Place Your Bid →
Donate an Item Have something to contribute? Fill out the online donation form to add your item to the auction.

Online Form →
Downloadable Form Prefer a printable option? Download the donation form as a Word document.

Download .docx →
Donate via Venmo Make a direct monetary donation to support the silent auction. Please note "HWW" in as a note on the payment.

Donate Now →
Auction questions: hwwauction@gmail.com

Sponsors & Donors

Western Week is made possible by the generous support of our community sponsors, donors, and the tireless work of our volunteers.

Event Sponsors

JC Trucking Paauilo Feed Store Hawaii Beef Producers Kamaaina Nissan HFS Federal Credit Union

Donors

  • Odom Corporation
  • Big Island Candies
  • Big Island Delights
  • HFSFCU
  • Mauna Kea
  • Body Glove
  • Lehua Jewelers
  • Merriman's
  • Honoka'a People's Theatre
  • Fudge 'n Coffee Cafe
  • Ola Acupuncture
  • Grace Flowers
  • Andrade Auto Parts
  • Honokaa Public House
  • KTA Superstore
  • FORC
  • Ethan Froney Blacksmith
  • Ahualoa Family Farms
  • Smash Attack

Special Thanks

  • Hawaii County Police Dept.
  • Hawaii County Fire Dept.
  • Caisey Francis & DeRego's Service

Volunteers

  • Ta'sa McDonald
  • Gina Ervin
  • Marysue
  • Alison Higgins
  • Pauline Dias
  • Jodi Boteilho
  • Matt Graves

Committee Members

  • Michelle Hartman
  • Johnalyn Perreira
  • Jaymie Demoe
  • Dionne Cluckey
  • Mallion
  • Jenna Wood
  • Ryan Higgins
  • Kai Carvalho
  • Jay Cardoza
  • Myrna Green
  • Marion Maxwell
Support Western Week
Your donation helps keep all events free and open to the public. Every contribution goes directly toward planning, producing, and preserving this beloved community tradition.

Contact the committee at hwwcentral@gmail.com or reach Johnalyn Perreira at (808) 987-0356.

HBA Scholarship

The Honokaʻa Business Association is excited to invest in our local students by helping to fund educational opportunities for graduates wanting to continue their education after high school.

Scholarship awards can be used for training, certification programs, apprenticeships, and two- and four-year college degrees. Each award is worth at least $1,000.

Available to seniors enrolled at Honoka'a High School, Laupāhoehoe Community Public Charter School (LCPCS), or home-schooled students living in those districts.

Last year the HBA awarded $11,000 to seven deserving students, thanks to contributions from Queen's Health, Renewable Energy Solutions, Pa'ina by Ocean, Café Il Mondo, and generous individuals. Students pursued health care, culinary studies, media and film, electrical engineering, automotive technology, psychology, and construction technology.

To contribute, Venmo @honokaabusinessassociation or send a check payable to "Honokaʻa Business Association" to P.O. Box 474, Honokaʻa HI 96727.

For more information, email windline@mac.com or call (808) 987-9076.

Apply for the Scholarship →

Contact & Get Involved

General & Vendors

Jamielyn Margheim
hwwcentral@gmail.com
hwwvendors@gmail.com

Block Party & Volunteers

Jaymie Demoe
hwwblockparty@gmail.com

Johnalyn Perreira
(808) 987-0356
hwwcentral@gmail.com

Parade

Charlene Fernandez hwwparade@gmail.com

Talent Showdown

Ryan Higgins
hwwtalent@gmail.com

Silent Auction

Jenna Wood
hwwauction@gmail.com

Baking Showdown

Jenna Wood
jenna@hamakuaharvest.org

Portuguese Bean Soup Contest

Dionne Cluckey portuguesebeansoup@gmail.com

Planning Committee

Johnalyn Perreira
(808) 987-0356
hwwcentral@gmail.com

Mailing Address

P.O. Box 474
Honokaʻa, HI 96727